DJI Maintains 74% of Market Share | Three Key Insights from the Skylogic 2018 Drone Market Report

BY Isabella Gustave
19 September 2018

Skylogic Research has just released the results of their third annual drone industry benchmark survey in its newest report, the “2018 Drone Market Sector Report.”

2018 Skylogic Drone Industry ReportImage Credit: Skylogic Research

The 2018 Drone Market Sector Report examines worldwide drone sales, service providers, business and public agency users, and software services. The research is the result of a three-month project sponsored in part by DJI, DroneDeploy, DroneInsurance.com, and Trimble, and it finds a growing demand for businesses to use drone-acquired data in their day-to-day operations as well as fresh insights on major drone industry segments.

The online survey portion of the research garnered over 2,500 respondents representing more than 60 industries worldwide. Many members of our own UAV Coach community participated in the study by filling out the Skylogic survey we wrote about a while back.

No single industry / sector dominated the survey, although those in the photography / video / cinematography industries contributed the largest number of respondents (13%).

Industry/Sector of Respondents

Industry Sector of Respondents

Three Key Insights from the 2018 Skylogic Report

The report yields 10 key insights that summarize the current state of the industry, plus detailed analyses of drone adoption by businesses and enterprises.

Among the many insights in the report, three are especially worth highlighting:

  • Fleet sizes are small, and the number of commercial drone flights is lower than most think. Despite the hyperbole that hundreds of thousands of drones are in the airspace at the same time, the survey finds that the average commercial user has just two drones. Most perform only two projects per month, and most of those operations involve less than three flight hours.
  • The commercial market is slowly shifting to more expensive drone aircraft. One-third of purchases in the last 12 months were for aircraft costing over $2,000. That’s up from last year.
  • As expected, DJI continues to dominate the market, with a 74% global market share in sales across all price points. DJI has made gains this year in every category from drone aircraft at all price ranges, to add-on payloads, to software.

According to Colin Snow, CEO and founder of Skylogic Research, one of the more interesting findings is that commercial drone fleet sizes are smaller than most people think, debunking the myth of hundreds of thousands of drones cluttering the airspace.

Fleet Size (Service Providers)

Fleet Size (Drone Service Providers)
To gain access to all 10 key insights, purchase the report here. Catch up on the three key insights from last year’s 2017 report here.

Skylogic’s In-depth Report is Packed With Insights, Analysis, and Graphics

The 107-page report is comprehensive, featuring more than 60 helpful figures and tables and offering insight and analysis on:

  • Who’s buying what types of drones from which makers at what prices and for what uses.
  • How large the drone-based service providers are, and how they position themselves to their target industries.
  • Who the business users of drone-based projects are, and which industries have traction.
  • How much service providers, business users, and public agencies are using flight management, mission planning, and image processing software for drone-based projects.

The report provides the first comprehensive view of:

  • Critical industry drivers
  • Vendor and service provider market shares
  • Business adoption trends and issues

You can find out more about the report and how to get it here: http://bit.ly/2Oay8qI. After you’ve taken a look at the report, head over to our community forum to hear what drone pilots are saying about the report’s findings, and share your own takeaways from the report.

Isabella Gustave

Digital Marketing Manager

Isabella is a digital marketing expert who creates knock-out strategies for building web presence and online communities. She has held a variety of roles including copy editor, writer, content creator, and marketing manager and has received awards for her work from the American Advertising Federation and the Society of Technical Communication. Isabella has a BA in English from the University of Florida and a MA in Technical Communication from the University of Central Florida, where she graduated magna cum laude. Outside of work, she enjoys time with her husband, labradoodle, and tabby cat.

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